Ideation Camp is an intensive 4-days long hands-on course hosted by the University of Luxembourg Incubator and Entrepreneurship Programme. During the 4-day hackathon, the participants, all bachelors, masters, or PhD students, work on a business idea in teams of 2–4 people and develop it into a complete 4-minute pitch. They receive mentoring and workshops to help them along the way. The pitch includes information on the problem, solution, value proposition, business model, market research and positioning, the team, and many more details. They then present the pitch to an audience and jury on the last day, and the winner takes home an investment of 10,000 euros to kickstart their business. Many of the startups that participate end up continuing to develop their businesses afterwards. Visualize Impact was tasked with creating a short intro video for the closing ceremony where the pitches happened.